Devoted to Amarsana Ulzytuev, one of the most fascinating contemporary poets, A. Uvitsky’s article examines his work in the contexts of modern Russian and the little researched Buryat poetry and looks at the results of his pet project – to establish anaphora as the regular accentual rhyme for Russian poetry. The author admits that Ulzytuev’s idea to introduce the regular anaphoric sound to Russian poetry, as detailed in his books Anaphoras [Anafory] (2013) and New Anaphoras [Novye anafory] (2016), is theoretically viable. But more than its ongoing implementation, he is interested in Ulzytuev’s creative evolution: the poet’s oeuvre is typified by a natural combination of two poetic cultures – one Russo-European and the other Buryat- Mongolian, according to P. Basinsky. In Uvitsky’s view, the archaic manner of the Buryat-Mongolian poetics, realized through the use of anaphora, among other things, is not inconsistent with the deep and sophisticated European poetics, with an epic meaning expanded and enhanced by the poetic sound championed by Ulzytuev.